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Thursday, July 14, 2011

sugar-free post

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Lately, everyone seems to be jumping on the "add a healthy adjective to the name of your product" band wagon. You've probably been regaled with sugar free chocolates, salt-free pretzels, fat-free meats, glutton-free glutton (whatever glutton is - which I suspect isn't the result of adhering 2000 pounds of stuff together).

This labeling is a good thing since it helps you make healthy decisions (assume those decisions don't involving eat an aisle full of fat-free cookies). What frustrates me is that these healthy sounding nomenclatures are starting to work their way into areas they shouldn't be in.

For example, last week, my daughter and I were looking at buying a used car for her. At one dealership, the ethics-free sales guy slithered up beside my daughter and cooed, "Here's a car that is sugar-free ... until you get in it." Yeah, let's see what your car does with a little sweetener poured into the gas tank. Maybe, we should take care of that lump-free face of yours too.

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