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Thursday, June 03, 2010

Complicated Sells

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Sometimes we make things more complicated and expensive than they need to be. I don't know why. Maybe we just don't trust anything that seems to easy to do. This would explain why the "some installation required" instructions do an excellent job of frustrating us.

I mention this because I had to go to a site called dietsthatwork.net. The site covers all the famous diets except the granddaddy of them all, that simple "eat less, exercise more" one. Now I know why I'm not rich. I'm not selling complicated solutions.

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